"high fat, full caffeine, maximum strength"
Bring it on...
Walking around the supermarket today, I'm somewhat surprised at products which say "Made from all Natural Ingredients" as though being natural is somehow better for you than something which is not natural.
Scientists and Food Technologists are clever people, and they're not likely to add something (except to cheapen a product) if comprehensive testing proves that the thing that they're adding is dangerous or somehow harmful.
Saying something is natural doesn't always equate to being good for you. There are many natural things which to be honest are downright deadly. Remember that lead is entirely natural as are arsenic and mercury and yet you wouldn't go sticking that in people's food.
Coca-Cola for instance spent just on $126,000 back in 1902 to find a replacement to replace the estimated nine milligrams of cocaine per glass with an artificial substitute. Where are the "all-natural" brigade on that?
What about useful chemicals like Esters? Nitroglycerine for instance although was originally invented to blow up mountains, is quite useful for treating angina.
Not-Natural... think again before using it as a price point, OK? I'm not that easily convinced.
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